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I think it was MKBHD who seems to know his stuff


Yeah. Also, the "why don't they just" (use plastic/carbon) came from me, not him. Apple is long known for using metal in places where it unnecessarily increases weight, because it makes a product feel more premium.


He did mention that competitors use plastic precisely because it is lightweight.


How many industrial design projects has he done, though? He doesn’t have any particular expertise in the area so while it’s fair to ask why they picked the trade-offs they did, it’s pretty far-fetched to think one of the best industrial design teams in the world forgot about a primary success factor, especially given how much other effort they made to hit weight targets. Absent someone who’s actually worked in the field saying it’s unnecessary, I’d give the benefit of the doubt and assume that they used aluminum instead of plastic for a good reason.


> one of the best industrial design teams in the world forgot about a primary success factor,

Is this the same team who came up with a phone that bends in the pocket?


And a wireless mouse that can't be used with the charge cable plugged in...


There are other headsets without metal frame, so we pretty much know this is not necessary. And we also know with certainty that metal absolutely isn't necessary for laptop cases, but Apple still uses metal. The explanation is easy: aesthetics, feel, "haptics".


There are no comparable plastic laptops with similar performance, portability/thiness, battery life, and quietness — metal is rigid, and an excellent heat conductor that contributes to those goals.


There were many such laptops when they were still on Intel.


Yes, and Apple also sold plastic laptops when they were still on Intel. Apple has repeatedly attempted to sell products with a cheaper chassis (iPhone 5C, Plastic Unibody Macbook) yet their customers preferred metal enclosures.


Yes, because they feel more premium, that's their "advantage". A headset which hurts your neck more in the long run could offset this premium feeling.


We don't really know why Apple chose Glass + Aluminum for their headset, but we do know for a fact that:

- 1 Their customers have historically chosen metal and aluminum for their products, and Apple is in the business of building what their consumers prefer.

- 2 Glass and Aluminum conduct heat better than plastic. The 2hr battery suggests thermals are a great consideration where the materials chosen were not just for aesthetics. Perhaps plastic could've worked, but see point #1.




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