Counter-Counter point, those studies were not of very high quality. Very small groups, and the “hard to read font” was Comic Sans which isn’t actually hard to read, just different. Also, Comic Sans is well known to be the butt of all font jokes, which could have been acting as some kind of marker for the content. A lot for variable unaccounted for.
On the other hand, the author of OPs “beginners’ guide” treats presentations like a brochure, which is in itself a beginners’ mistake. If you want to provide truly *excellent* advice to a beginner, point them to Guy Kawasaki’s 10/20/30 rule, you cannot really go wrong with that - yes, it is geared towards pitching for VCs but the approach makes sense regardless.
On the other hand, the author of OPs “beginners’ guide” treats presentations like a brochure, which is in itself a beginners’ mistake. If you want to provide truly *excellent* advice to a beginner, point them to Guy Kawasaki’s 10/20/30 rule, you cannot really go wrong with that - yes, it is geared towards pitching for VCs but the approach makes sense regardless.
For a bit more of an in-depth approach, see this dude: https://www.presentationzen.com