The article it mentions in the preamble i believe is this (it took be a couple o...

		heyitsnick on Oct 14, 2012 \| parent \| context \| favorite \| on: Suddenly everyone wants New Yorker style content. ... The article it mentions in the preamble i believe is this (it took be a couple of googles): http://pandodaily.com/2012/10/10/tumblr-continues-its-quest-... Bizarre they don't even interlink to their own pando articles.