The real question is: is there a market for privacy-respecting tech services (think Apple's new stance on E2E privacy or laptops like Purism), such that consumers themselves can vote with their own dollars? The best way to protect and re-establish the right to personal privacy is through market demand, not legislation.
It's just so far proven to not be as large as one might hope. Consumers, when faced with services that don't offer them the features they want and higher prices, often think twice about preferring privacy.
There's a lot of money to be made by someone who finds a way to deliver the full-fat experience consumers want at the prices consumers are used to while also respecting privacy. Until then, I expect things like Purism and Protonmail to stay fairly niche concerns.
This will force companies to hire more employees, true, but at the cost of a much smaller overall workforce. Remember that cost is a constraint for businesses.
Depends what is more valuable from a human + capitalism perspective, fewer work opportunities that pay better or more competition and “starter/flexible” work overall.