Probably they refer to Tesla, Full Self Driving feature but the small print explains that is not "full self driving" the name is just an aspiration, the advertisement statement are also false because are also aspirations etc.
AFAIK there is soem kind of investigation about the mode this feature was advertised and I expect that sooner or later the people that were tricked to pay for a FSD would demand their money back since the promises were not kept.
About their safety, the human must pay attention all the time so we can judge the safety of the software because the human intervenes when the situation is to unsafe and prevents the crashes, with the exception when the humans do not pay attention and the car kills/injures them.(any idea what happen with that software guy killed in a Tesla? did the family pursue the cause in justice or they got money to give up?)
I guess it all really started with everyone’s favorite CEO of GE, Jack Welch. It seems like he created the blueprint for the cost cutting/stack ranking/MBAs/profits over quality that we see today.