There's a neat trick for making spaces more user friendly, more traversed and more desired: Grids.

When a space doesn't intuitively tell you which way is North, what is behind the building in front of you, whether the road to the left or right will continue straight or curve and meander, how to find the main road etc, you create a fairly user-hostile space. Cities and even suburbs (usually inner city suburbs) with grid-like layouts tend to have more foot, bicycle and car traffic whereas most other layouts favor only one of those modes.

Grids are easier to intuitively interact with than shotgun-spaghetti layouts, removing the primary barrier to increased usage.