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> The article hypothesizes that analytics services will probably move their tracking code from client-side JavaScript to the server-side,

From talking to several companies that specialize in this (via a friend privately, and by interviewing at some) that is already happening. Basically using all tricks you heard from https://panopticlick.eff.org/ are used, fonts, canvas, webgl fingerprints -- everything.



That would be more related to device fingerprinting rather than just server-side analytics. You would still need client-side javascript to accomplish most of that, but yes it's also on the rise due to the (in my view somewhat unfair) collapse of the 3rd party browser cookie.




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