Yes, it seems pretty common to spend $35k on a vehicle, and of course people buying $35k sedans are in the Model 3 market, but I don't think that includes even new small economy car buyers.
It would be difficult to spend $30k on a new standard-engine Mazda 3. Mine was $18k brand new. The top standard-engine trim is around $25k. That other $10-17k is another $165-285/month over 5 years at 0% interest, and that is not an insignificant amount of money to many/most people.
If you can't save that much monthly in gas, and all you want is a boring, basic, reliable car, it's not worth it (yet). Tax incentives help, but Tesla is going to hit the 200,000 vehicle limit well before filling even all the Model 3 pre-orders.
You're comparing a Mazda 3, which is an economy car, against an entry-level luxury sedan. This is a bad comparison.
Mazda doesn't even have a car in this segment. You should be comparing it against a BMW 3-series, Audi A4, Acura TL, Mercedes C-series, Lexus GS.
All of those vehicles start in the 30s, and you would be lucky to get out the door with reasonable options under $50K. You could probably get the BMW up to almost $100K when you start considering the M package and various sports options.
> You're comparing a Mazda 3, which is an economy car, against an entry-level luxury sedan. This is a bad comparison.
Indeed, that was my point. The claim that "'economy' cars like the Honda Civic, Mazda 3, Toyota Camry, etc. can easily push up against $30k with a few options" is trying to assert that people buying those kinds of cars are in the Model 3 market. But they really aren't. People buying small luxury sedans like the ones you've mentioned probably are, though.
It would be difficult to spend $30k on a new standard-engine Mazda 3. Mine was $18k brand new. The top standard-engine trim is around $25k. That other $10-17k is another $165-285/month over 5 years at 0% interest, and that is not an insignificant amount of money to many/most people.
If you can't save that much monthly in gas, and all you want is a boring, basic, reliable car, it's not worth it (yet). Tax incentives help, but Tesla is going to hit the 200,000 vehicle limit well before filling even all the Model 3 pre-orders.