Please let me pay $40, or $100, for something that will last a lifetime. That 70s-80s board my mother has is still in near pristine condition, and it has been used a hell of lot over 30 years. My friend owns one that is a couple of years old, rarely gets used, and yet some of the letters are nearly illegible; more than a few of the point values have rubbed away. The board is cheap, the tiles are junk, and the racks move every time you touch them (rather than sitting firmly on the table from the weight of real wood).
Throwing quality out the window for the sake of racing to rock bottom pricing? No thanks.
I can buy Scrabble for $20, rather than $40 in 1985 money.