Apple could easily make a branded car. The entire dashboard is usually manufactured separately and installed as a unit.[1] Apple could build those, with screens and Jonathan Ive design. This would come with a matching interior package and exterior logos. Like the "Ford F-150 King Ranch Edition".
The next step up would to have some car company, perhaps in China, build them a chassis, powertrain, and body, to which Apple would add their dashboard and interior, and possibly the sensors and actuators for self-driving. Here are 10 new electric cars from China.[2] Apple could help them open up the US market.
There's no reason for Apple to get into the sheet metal stamping business, even though Tesla did.
The next step up would to have some car company, perhaps in China, build them a chassis, powertrain, and body, to which Apple would add their dashboard and interior, and possibly the sensors and actuators for self-driving. Here are 10 new electric cars from China.[2] Apple could help them open up the US market.
There's no reason for Apple to get into the sheet metal stamping business, even though Tesla did.
[1] https://www.youtube.com/watch?v=xxeFEvEQKTU [2] http://www.forbes.com/sites/tychodefeijter/2016/05/18/10-new...