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Obviously it depends heavily on where you live and who you are friends with. Here in a major city in the US, virtually all of the people I exchange messages with are on iMessage. For the tiny minority who aren't (I just skimmed my message list and I found exactly three), it pretty gracefully degrades to SMS.


> Here in a major city in the US

That's my point. If you're a global company targeting major US cities, you're missing out about 80% (might be more, might be less) of the world.

Of course there are people for whom this is useful, but that doesn't mean it's useful for most (or even a large percentage!) of the people out there.




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