It seems obvious that you believe the value to be in the "every day" aspect. I think this might be faulty logic.
I might be wrong. But it's in the title "oopsdaily" and then on the home page it says "Every. Day." in bold print.
Are you sure people find the daily aspect valuable? I say this only because It's a ton of work to maintain something like this daily. You may provide higher value, take more time and invest it in higher quality articles every week or month.
Also, judging by the graphs, you're getting high usage at particular times, once a week. You may find the revenue increases as people will spend more time digesting the material.
I actually find the daily aspect to be valuable. It's a forcing function of keeping the description quick and easy to read. It's easy to take 30 seconds to scan the opportunity as part of my daily email ritual, but if it were a longer weekly article I'd have a lot more trouble keeping up.
I might be wrong. But it's in the title "oopsdaily" and then on the home page it says "Every. Day." in bold print.
Are you sure people find the daily aspect valuable? I say this only because It's a ton of work to maintain something like this daily. You may provide higher value, take more time and invest it in higher quality articles every week or month.
Also, judging by the graphs, you're getting high usage at particular times, once a week. You may find the revenue increases as people will spend more time digesting the material.