That's a cool interview. Reznor has always been ahead of the pack in trying to understand the changing of the music business and trying out stuff. He has a lot of insight on that as well as the creative process. Not to mention he's still a fantastic musician and songwriter and NIN a fantastic band.
He was one of the first big acts, along with Radiohead, experimenting with free downloads (Ghosts I-IV), streaming live performances and rethinking the whole label/album format. He's definitely put a lot of thought (and money) into all of this.
I saw a few such characters online over the years. Brilliant people doing good stuff, but somehow they overreact to criticism and idiots in general. Somehow they can't just "let people" talk, they have to counter, they have to tell the world "how it is" etc.
I don't think he's a "hater" but he's not a reporter his style is opinionated and he tends to swear if that's what you're talking about. You might have read some opinion he had you disagreed with and are letting that color your opinion over all his other work?