I haven't heard of set yet, but I have a wooden board game with a quite similar premise. All pieces are laying around and two players take terms putting them on a 4x4 grid. The first player to finish a row with 4 pieces with the same feature (there are 5 with two variants each) wins. I am normally quite bad at board games, but I am winning this one nearly every time, as others always seem to overlook one feature.