I think I was shooting for something in between the two. If you've read the post by Hugh Howey about Neo, you'll find that we tend to think quite a bit a like.

Productivity and publishing, that's what I wanted.

Ulysses looks great but had nothing to help me measure my novel's progress. Writing down before/after word counts was just lame (sorry). The publishing tools were also rather limited.

Scrivener helped me publish my first book, but, as I mentioned, I didn't like looking at it (sorry!).

So Singular Writer aimed to have the looks of Ulysses and the brawn of Scrivener (without all the configuration).