> A rich founder should take this companies on and bleed them dry.
It can't be done. The way to win the contract is to offer the biggest kickback to the prison. One cannot pay such a big kickback without gouging prisoners and their families.
It's not unique to commercial prisons. My friend has been incarcerated only in state prisons or regional jails, and you still have to rely on Jpay, ConnectNetwork, and other pay systems for most contacts.
Limited upside, bad press on the downside and incendiary social media reactions for any minor thing they do wrong. There are areas in which our culture does not permit risk taking.
This is one place I would love to see Amazon undercut the competition and give real value to the people who need it most.