In developing countries like India and Eastern Europe, there are many posts with hundreds and thousands of likes and comments. There IS an ecosystem of users who engage with linkedin deeply. HR recruiters and entrepreneurs publish long insightful/motivational pieces which give them leads and publicity. Then there are also those '+1 if you're interested in this job' posts, which garner plenty of comments.
entrepreneurs publish long insightful/motivational pieces which give them leads and publicity
Serious question: does this actually work? I'm considering a "content strategy" to build brand trust, and one option is to publish on LinkedIn. I'm pretty new to using the ecosystem for anything meaningful though. I'm in the middle of my "free trial" of the +1 level (Pro? I forgot- whatever they try to get you to sign up for...).
But if published content actually gets read, or if at least people search there when trying to learn more about somebody, then I'll consider it.