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Seeing people question the $1000 price tag made me chuckle.

Some comps - Shoemoney's elite retreat for affiliate marketers is $5k a head for 2 days, multiple real estate seminars are $10k a day, heck even the "Rich Dad advanced seminars will set you back $2500 a day.

The price of admission is cheap for people that go in with the right mindset of:

A) Networking like crazy - one good connection is easily worth the price of admission and at $1k a ticket you're going to meet some interesting people.

B) Pumping the speakers for information - the entire second half of the day is set up for hands on consulting from these guys. Let's say you've got a GREAT app, these guys bring really relevant experience, they're one click away from Jeff Bezos and lots of VCs, a post on the 37 SvN blog, etc.

I have said my fair share of detracting comments about 37signals, but if I were closer to Chicago I'd be there in a heart beat for the above reasons .



>A) Networking like crazy - one good connection is easily worth the price of admission and at $1k a ticket you're going to meet some interesting people.

OK, but you could just as easily meet people at free events like SuperHappyDevHouse. So it only makes sense to go to these $1k/ticket event to meet people when you're already going to every free event you can find.


You are right about opportunity costs. But it also makes sense to go to those 1k$ events, if they just have better contacts (e.g. by filtering out those cheapskates).


You're right of course, sorry.


Very true. In our industry, well-known professional photographers easily command $1k+ for a one-day and $2-3k for a 3-day workshop. Plus, they often get additional revenue from corporate sponsors.


I was so glad to see your comment at the top of the pile. It seems like lots of people "want" to be rich, but when they see somebody who's actually making lots of money, out comes the resentment.

So many people are incapable of thinking beyond gut reactions of jealous or hatred that somebody is "getting one over on them" to realize the value that one might get from such a thing, at such a price.

It's really sad, because a lot of the people with that particular reaction are otherwise very, very smart. But you can never make a great business, if that's your true mindset (underneath what you say). They will always feel like they are doing evil in the world by merely selling, or marketing.




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