They announced it (Qwikster, I believe), and then they immediately canceled that plan after massive backlash.

It’s back. DVD.com is Netflix’s DVD by mail business.

Really? I wonder how it will compete with Redbox? We rarely watch movies (we don't even have a Netflix subscription), but when we do it is a spur of the moment thing so we just run around the corner to redbox and grab something. Waiting for a movie in the mail? That's so 2010 ;-)

Netflix still has almost 3 million DVD subscribers. (https://www.statista.com/statistics/250940/quarterly-number-...)

They compete by having a larger library.

But before you get too smug, the idea of going to Redbox to get a physical disc is not exactly cutting edge compared to just clicking on a button and renting a movie on demand from your cable provider/Apple/Amazon/Google/Vudu.

Sorry if I came off as smug. Wasn't my intent. We typically spend about $1-2 a month on Redbox. Any streaming movie rental would be at least four times that amount.

Usually $3.99-$5.99.

I’m lazier than I am cheap.

But honestly, most of my movies fall off the back of a truck onto my Plex server.

And I was just giving you hard time about being smug.....

> We rarely watch movies (...), but when we do it is a spur of the moment thing so we just run around the corner to redbox and grab something (...)

I find it fascinating that this is core idea that made Netflix so successful, they just rely on much lazier customers than you!

Their library was far bigger than any storefront. Even if you never used the more rare stuff, it was a selling point.

Yeah, that is a good example of a company making a badly timed business decision and ultimately recovering completely unscathed (although it seemed like they were in hot water at the time).