Because it provides an accurate value indication. Whether brokers or fans are reselling, it's going to happen. I don't imagine.moat fans are going to be keen on making sure their inventory is priced multiple times a day, much less multiple times an hour.
This also helps fans that decide they don't want to (or can't for some reason) go. They get a good indication of what their tickets are worth.
That said, i was also using liquidity as a stand in for increased availability. The fact that the market is liquid allows people a fair level of confidence that in the worst case they can recoup the cost of their tickets (give or take some percent) if they don't go.
Really, how is this any different than investing in an IPO? Those are mispriced all the time too.
This also helps fans that decide they don't want to (or can't for some reason) go. They get a good indication of what their tickets are worth.
That said, i was also using liquidity as a stand in for increased availability. The fact that the market is liquid allows people a fair level of confidence that in the worst case they can recoup the cost of their tickets (give or take some percent) if they don't go.
Really, how is this any different than investing in an IPO? Those are mispriced all the time too.