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At what point did the market care for that?


There's a niche market for such products, in which a high premium would be paid for a product that successfully meets the needs of its purchasers. Unfortunately, successfully is defined by the high floor of convenience provided by multibillion dollar companies, so I understand that it's tough to compete with that.

I've participated in adjacent niche markets where consumers 1) most likely work in tech 2) have needs that 99.9% of people don't care about 3) are willing to pay a premium 4) have the means to pay that premium.

It's too bad that there are so few businesses willing to tap into this market. Part of me believes this is a marketing issue, though. I've yet to see a campaign that really nails our core concerns and does so elegantly.


You create it for the part of the corporate market that wants good on prem services. On-prem that ends up also being something for prosumers is basically the missing thing we are looking for, kind of like ubiquity wifi.




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