Nothing about many delayed reviews is inconsistent with a pyramid scheme.. The first 1/10 or 1/100 of customers might be a lot of people.
But would reviewers detect if the results were not really theirs and just from someone that matched on a few data points either from their forms or from a cheaper test?
My kit arrived without a return label. So, this further delayed processing as I needed to contact them, they are slow to respond, and this pushed 2 weeks extra.
More worry is that they sent out used kits to a number of customers!
https://www.cnbc.com/2018/06/15/dante-labs-dna-testing-compa...