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Well, every broker is incentivized to get its customers to trade as much as possible, ie, “make you change your mind often.” This is why brokers promote real-time news, information, focus on earnings reports, etc.

Even on the institutional side, the business is setup to encourage investors to change their mind as much as possible. More trading equals more soft dollars equals getting a larger budget for research. More trading/using more esoteric products means you’ll get more help from Cap Intro to raise money. It takes a lot of restraint to invest like Buffett.



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