guscost correctly describes the limitations of MAC address tracking. In my experience building Aura Vision [1], we've also discovered MAC tracking is no longer GDPR compliant, because an identifier about a person is stored indefinitely. This gives retailers the ability to measure the same identifier returning. The same goes for Bluetooth/BLE tracking.
We are a CCTV/deep learning system that uses existing infrastructure (think old school grainy security cameras), and we're are also able to capture additional information like age and gender of a person. Unlike other invasive/HD CCTV systems, we don't use facial recognition, and we also work over very wide areas, not just over restricted doorways.
We are a CCTV/deep learning system that uses existing infrastructure (think old school grainy security cameras), and we're are also able to capture additional information like age and gender of a person. Unlike other invasive/HD CCTV systems, we don't use facial recognition, and we also work over very wide areas, not just over restricted doorways.
[1] https://auravision.ai