All the ala carte options are too expensive. Itunes charges $6(!!!) for new rentals. It is trivial to find six higher quality movies in the $1 purchase bins at walmart and target or at redbox.
Right - do if Netflix with a $13/mo subscription gets you 20 movies you want to watch vs $60+ ala cart, why wouldn’t there be a micro transaction type thing where those 20 movies are paid for at their actual value?
How do you calculate actual value if you aren’t even getting a resalable asset? Whatever the price is is evidentally the actual value. In this case, a recurring price.
A la carte just doesn’t make sense with DRM; there’s no way to compete to determine a fair price.
I really don’t know to be honest. I’m just wondering if there’s opportunity between the people who won’t commit to a sub but still want to watch at a price similar to a tightly managed sub.