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While I appreciate the lightening of the load of websites to something more manageable and reducing overprovisioning, it should be stated that data centers are more efficient, in that they spend fewer watts for the same number of gigahertz, compared to at-point computer rooms or even personal computers. Clouds reduce energy consumption, not increase it.


An increase in efficiency does not necessarily mean a reduction in total consumption. https://en.wikipedia.org/wiki/Jevons_paradox


I've always struggled with the application of Jevon's paradox to decision making. Does it mean we shouldn't try to make our usage of scarce resources more efficient?


I think it just means you have to do more than simply make things efficient. You also have to have some way to minimize total costs.




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