The example you have given seems to be targeted to close friends and acquaintances he may have or individuals that connect to his cause like others that had similar issues before. A place like GoFundMe allows this community to come together to help the individual without having to figure out how to wire money to him.

We don't know if a large portion of the fund comes from the family or not, neither do we know whether he has the latest generation foldable cellphone or not. You have to make your decision whether a GoFundMe like this falls under your profile or not, it does not mean others have the same profile as you.