Ads are forbidden on my network. I'm running a strong pihole that forbid advertising domains, obnoxious tracking and well known malware sites. Sponsored search results do not work and some websites are inaccessible, but it's fine, we don't need them. Ads are "The Great Evil" I will teach my children to fight, in all their forms, before drugs and alcohol.

If you are running an ad-dependant website and struggle to make money as a result of the campaign people like me are running, then you'll have to adapt. If you fail to adapt and your website closes, it's fine : as a society, we didn't need your services.