What's humorous to an old hacker like me is that these guys live so far inside the sandbox that the only thing they can write about is something like Square (that's some D2A credit card reader that plugs into a jack on old smartphones that have headphone jacks, right? --what "magic") With his UWB aspirations, he is at least aiming in the right direction! His little blurb is enough to make the physicist in us cringe but it's definitely good enough for business people that might hire him to use Apple and Google APIs.