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I praise Apple’s largely charitable, low-ROI intense commitment to systemwide accessibility whenever possible. They are light-years ahead of everyone else in that department.


Is it low ROI if it allows them to gain nearly all of that segment of the population's market share? But yes, they are very good at accessibility.


Fewer than 1% of the U.S. population reports a visual disability[1]. Even if Apple cornered that market, it’s not a very good ROI.

[1] https://www.nfb.org/resources/blindness-statistics


I disagree: There's over 200 million adults & 96% cell phone usage, which would translate to about 2 million disabled at 1%. If they even get 1/10 of that, assuming a device cost average around $700, you're talking about $140,000,000 per upgrade cycle. That seems more than enough to build in decent accessibility. And they get about 44% market share, so that's actually about $660,000,000 per upgrade cycle, which, if measured in cash of $100, is literally tons of money in profit!




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