I still don't even believe that. A bad idea, as long as it produces an asset of value, is okay. You can move your asset to a more viable market. That is what a real pivot is. Pivoting is not "we have nothing but an idea, so we change our idea."

> A bad idea, as long as it produces an asset of value, is okay. You can move your asset to a more viable market.

Sorry but it sounds to me that you are not speaking from experience but just from reading many "startup culture" posts. In reality there just are many startups that have ideas and build products that never get to profitability. Most even have users that love the product but that doesn't help you if you can't get enough money.

And ideas matter a lot. Some are just almost impossible to execute to profitability while others are a relatively easy win. I have seen both and no, you can not just "move the asset to a more viable market".

Do you care to share what makes an idea matter? Do you have a framework?

Is Uber a bad idea, given it is not profitable?

Feel free to share your experience, since you are implying you have any.

> A bad idea does mean you will fail.

Or pivot. If I'm remembering it right, PG has an entire essay about pivoting.