And as far as the "little guy" goes, there is plenty of research on network science which shows that the (original) Page Rank algorithm does not provide meaningful rankings for anything except big guys. The algo accurately scores/ranks the most connected web pages, but scores for the "long tails" which make up 95% of the web are pretty close to random.
That thesis can’t be true as stated. I’m regularly able to find pages on sites in those 95% tails based on my vague memory of a title or important quote.
