1) I thought that getting clients would be relatively easy, but getting new ones is more about trust than anything else. I moved back to my home town after spending two years away and noticed that my professional network there was quite poor so it took awhile to find a gig (~2 months and it's not in my home town).
2) When looking for opportunities (any kind really), the 80/20 rule applies. Try to focus on the 20% that produce 80% of the results. In our case we started by cold contacting, with quite poor results. Instead, we've been pretty successful using local freelancing networks/sites ran by larger consultancies to outsource the work they don't have the resources to do. Granted that's just subcontracting but it's a decent way to start out. I'd imagine the way the 80/20 rule applies when building direct client relationships is to focus on large-ish corporatios with decent financials that are already using contractors.
2) When looking for opportunities (any kind really), the 80/20 rule applies. Try to focus on the 20% that produce 80% of the results. In our case we started by cold contacting, with quite poor results. Instead, we've been pretty successful using local freelancing networks/sites ran by larger consultancies to outsource the work they don't have the resources to do. Granted that's just subcontracting but it's a decent way to start out. I'd imagine the way the 80/20 rule applies when building direct client relationships is to focus on large-ish corporatios with decent financials that are already using contractors.