The review process has come a long way, folks. It's still nowhere as explicitly documented as, say, Sony or Microsoft's review process for video games -- which is both a strength and a weakness -- but the transparency has slowly gotten better each year.
What impresses me the most, though, is the payment system, which he mentions. I don't mind Apple taking a 30% cut of my sales, because they are not just taking care of all the merchant details (e.g. payment processing), but they are giving consumers confidence that they aren't throwing money into the void. Furthermore, the one time I've had a problem with a payment on iTunes, I was reimbursed for the problem, and got my download for free.
What impresses me the most, though, is the payment system, which he mentions. I don't mind Apple taking a 30% cut of my sales, because they are not just taking care of all the merchant details (e.g. payment processing), but they are giving consumers confidence that they aren't throwing money into the void. Furthermore, the one time I've had a problem with a payment on iTunes, I was reimbursed for the problem, and got my download for free.
What more can end users ask for?