I cannot feel benevolent towards a system that wants to ignore the reality of the world surrounding it. Apple has rejected an Android magazine from being sold (as if it's not possible that someone would own an iPad and an Android phone -- and as if it's possible such a magazine would sway people away from iOS!) and the latest idiocy is requesting the removal of "Available in Kindle edition" from an eBook. There is just no excuse for this.
Sure there is. It's their store and they do whatever they want. Not sure how does that involve ignoring the reality of the world surrounding it, but Apples seems to do quite well regardless.