Bloomberg will spend a considerable amount of money, but will not get very far. It's a lot of money to burn. But it won't net him anything.
Trump, to the extent that one can consider him a billionaire, did not spend his way into winning. Like it or not, he crafted a message that resonated with many voters while also receiving a substantial amount of of free air time in the form of endless ridicule from national pundits.
Trump's team's genius was and is their brilliant tabloid headline and subhead style Twitter flow. It circumvents the corporate media and targets voters while alienating and enraging their opposition, further defining his appeal.
It's essentially real time tabloid and is in full effect again right now as he lampoons Bloomberg (MiniMike has to stand on a box to see over the podium is vintage Murdoch tabloid - the Sun, NY Post etc). Meanwhile Trump is spending even more time on the golf course than Obama did. I've often wondered how large his highly tactical Twitter team is...
Bloomberg will spend a considerable amount of money, but will not get very far. It's a lot of money to burn. But it won't net him anything.
Trump, to the extent that one can consider him a billionaire, did not spend his way into winning. Like it or not, he crafted a message that resonated with many voters while also receiving a substantial amount of of free air time in the form of endless ridicule from national pundits.