Who else could it be on? You're describing ~all of the population.
If you and enough other people seek out X on the market and it's something that can feasibly be delivered at a price point you can afford, then X will be produced. Fairly basic economics.
For a commodity, something where two units are essentially indistinguishable, it's really the role of governments, and probably more of the responsibility is with the producing government. It's impractical for consumers to vet commodity suppliers.
If you and enough other people seek out X on the market and it's something that can feasibly be delivered at a price point you can afford, then X will be produced. Fairly basic economics.