In Brazil, growing up in the 70's and 80's would mean your dream sets were branded Hering-Rasti. I never knew Legos existed until much later. Looking back I can see how hard they were trying to emulate Lego's designs but without the same level of quality.

They were super expensive and I knew it.

Some images: https://www.google.com/search?q=hering+rasti&tbm=isch