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Title should be prefixed with "Good news everybody: ".


However, when Professor Farnsworth says that, it usually means the news is not good - not good for his minions.


At some point, hopefully not too far away, retargeting will be considered a sin.


Honest question. Why?


I've found it mostly useless, sure I've visited these websites I'm getting ads for everywhere but I already know the company exists and I'm basically just getting a "we exist!" type ad.

An example would be hipmunk, I think they would probably be much better placed try to use banners that offer deals through retargeting. I already know they exist and have been to the site, the ad that I now see because of that doesn't give me any further information.




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