Given that "Scott Alexander" is a semi-pseudonym, and that the "real" person behind him isn't famous, I don't see how any of what you wrote really applies. Referring to him in an article as "Scott $HIS_REAL_LAST_NAME" in the article isn't going to give anyone any more of a connection than as "Scott Alexander".
And the NYT doesn't even need to mention whether or not it's his "real" name. It's just a name. I use scare quotes because a "name" is explicitly whatever someone wants to be referred to as. The guy who writes Slate Star Codex is Scott Alexander, full stop.
I don't think tech culture is at issue here; I doubt newspapers had any issue referring to Samuel Clemens as Mark Twain back when he was alive and active.
And the NYT doesn't even need to mention whether or not it's his "real" name. It's just a name. I use scare quotes because a "name" is explicitly whatever someone wants to be referred to as. The guy who writes Slate Star Codex is Scott Alexander, full stop.
I don't think tech culture is at issue here; I doubt newspapers had any issue referring to Samuel Clemens as Mark Twain back when he was alive and active.