I've rarely had that experience. Maybe once in 5 years.
It actually suggests you hate your bubble, lol.
I detest / deleted Facebook with an ungodly passion ... but I can see how some people find some use for it.
I like twitter, apart from the political loons ... but, of course, everything is a function of what you put in and who you follow.
To answer your question: timeliness, access to "top" thinkers, a bubble created and curated without baby pictures.
I've rarely had that experience. Maybe once in 5 years.
It actually suggests you hate your bubble, lol.