The Lucid Air is quite impressive:

https://www.motortrend.com/cars/lucid/air/2021/2021-lucid-ai...

It is quite an overused name.

TIL it literally means "shiny", so if one wished to name a company or project after the new shiny, it would be something like Novum Lucidum?

(Incidentally, the "new idea manure spreader" is a thing.)

from lux, Latin for light. Similarly, lucent, pellucid, lucifer (light bearer).