I feel like having a meme generator as a tool at work is just a bad idea for even mid-sized companies, let alone a company of Google's size.

Someone's pursuit for laughs will inevitably lead to some people feeling offended or hurt.

Between the lines they also say that employees spend too much time in divisive discussions.

Additionally they seem to want to compartmentalize content. Allowing people to continue to talk about everything and a wellness alternative.

I don't think it will work, because the wellness crowd will try to break into other groups at some point.