A better phrasing of the parent post is that very few people use the term fascism based on its actual definition; it's a highly-parroted word whose colloquial meaning has been entirely diluted, yet still carries gargantuan negative weight.
I will agree that people intentionally misuse the word "fascism."
For example, the people in this comment thread claiming that editors making editorial decisions are the "fascist left" are pretty clearly misusing the word.