> On the website, this cost is defrayed by ads from The Deck, but people using the iOS app might never visit the website.
That's theoretically true, but how true is it? What percentage of people who have used the iOS app have also logged in via a desktop web browser? How many people have only logged in via a desktop web browser.
A look at the web server statistics would prove quite fruitful - it would tell the author where to spend development time. Do most of the active users have an iOS device? Do they ever use the mobile safari 'read later' bookmarklet? Spend time getting iOS push to push new articles to the app vs. time improving other things; but only if the data justifies it.
That's theoretically true, but how true is it? What percentage of people who have used the iOS app have also logged in via a desktop web browser? How many people have only logged in via a desktop web browser.
A look at the web server statistics would prove quite fruitful - it would tell the author where to spend development time. Do most of the active users have an iOS device? Do they ever use the mobile safari 'read later' bookmarklet? Spend time getting iOS push to push new articles to the app vs. time improving other things; but only if the data justifies it.