Reddit has one thing going for it. Not much competition just like Facebook. It is a hard market to break into (social media) and people just don't try. We have new startups focusing on newest hottest shit like AI driven solution to mashing potatoes. But rarely we see startup tackling good old social media. Maybe because it is high fail area while current AI fueled rush is not yet branded high fail area ?

Anyway good for them at reddit do push good numbers. I bet the covid fueled traffic also helped a lot.