Yeah, it shows a lack of self-awareness to complain about employees' entitlement and then wish they'd work more, without any talk of extra compensation. Seems a bit entitled to expect other human beings to sacrifice their weekends and happiness to bump the value of your shares.
That's a bit unfair. He's clearly passionate about the product and its customers. The ask to sacrifice for your customers is a reasonable position to take, especially in weird one of situations. It also ties into his risk/reward compensation section.
I didn't get any indications that he expected 80 hour work weeks 52 weeks a year from everyone. To paraphrase, I think he was frustrated with his employees going to the townhall or yoga class in the quad instead of working on the customer outage.
A charitable explanation is that he would like to motivate his workers by equity... but in the company as big as Google, equity doesn't work that way anymore, and there is no good substitute.
Motivating by equity in startups is extremely misleading most of the time. You give people paper money that are extremely unlikely to have any value, even if startup has successful exit due to liquidation preferences (excluding really one of cases, of most the time good IPOs).
It really depends. Some kinds of equity at firms means you get a percentage cut of monthly pnl. Some kinds of equity you can sell. Some kinds of equity are, for all intents and purposes, worthless.
