"Ninety percent of our customers are finding us because of Facebook" (Restaurant owner)
I don't understand why iOS Location perms wouldn't be better for targeting ads than full-tracking across apps and sites?
Don't get me wrong. The Apple Tax has potential to get out of control. But FB needs to present better arguments than SMBs who can already geo target ads using basic tools.
I don't understand why iOS Location perms wouldn't be better for targeting ads than full-tracking across apps and sites?
Don't get me wrong. The Apple Tax has potential to get out of control. But FB needs to present better arguments than SMBs who can already geo target ads using basic tools.