Try a web search for the most profitable drugs in pharma. They're not one-off cures. They're drugs the same patient takes repeatedly for decades: insulin, statins, pain-killers, etc.
That's not the only factor, though. If someone else is avoiding selling a cure to do something more profitable, you can compete with them by selling the cure and still make enough.
There simply isn't a "cure for pain" to replace painkillers, but statins and co could be avoided if we taught people actual good diet advice.