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EU is not one market. its 27 markets with different language, history, culture, preferences...etc. is it even worth the time and efforts?


It is one market for google, facebook, apple etc. They all succeeded and there's no reason a successful EU company wouldn't become european and essentially global. But for this to happen u have to have companies that grow


It's not for Amazon...

And historically it's taken forever for streaming services, etc. to find their way.

Lol, I have HBO Nordic, as in they literally wrote a dedicated platform for serving HBO to Scandinavia!

If you start a tech company you start with customers in the US because the market is huge.


We finally have prime since a year. I had that almost 15 years ago in the US. Actually. We only got Amazon.nl since a year or 2. Bevroren that we had to use the German Amazon

We still don’t have HomePod, or Dutch swiping keyboards. We’re always in the late batch of iPhones


but google, facebook, apple...etc. already huge in US with vast amount of resources before they enter foreign market. a start up in US/China have one big market for them to grow domestically and gain enough resources before entering foreign market.

lets say you are a small German start up. is German big enough to grow and gain enough resources before you enter say Estonia?

edit: isn't Rocket Internet business model is copying successful US company for Europe before the US company have enough resources to enter?


facebook entered europe at the same time as US and there were even a lot of european competitors. It did not really displace them, what happened is their competitors lacked to motivation to outcompete facebook in europe. The only remnant of that era is VK for obvious reasons (both it and Yandex are actually pretty good though not great)


No it didn’t. It stayed in the US until it blew up.

They did win. Not because the lack of innovation. Because the international aspect of Facebook.

Friends from holidays, people using Facebook abroad etc.

Facebook itself is always lagging the market, and then either copy or buy the thing that’s hot at that point.


And it is not even like that, in smaller countries google don't offer some of services (android auto) and hardware (pixel).




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